The car with the powerhouse brand – Maruti Suzuki Wagon R – recently moved to a larger platform and new engines at the start of the year. One of the key reasons Maruti did that was to be able to also sport a larger wheelbase 3-row MPV version of the car with a 7-Seater USP. That vehicle is now ready for launch, and is likely to be sold exclusively through Nexa – Maruti’s premium retail channel. It is a decision Maruti is still finalising according to sources. The reason for the dilemma is the fact that Wagon R sales have shrunk – since the new car is bigger and positioned as a higher model than the previous car, which served as a massive volumes model given its entry positioning. The new Wagon R numbers could be supplemented by getting the 7-Seater avatar, and which is why there is some rethink on whether or not to launch the new model under Arena instead of sticking to the Nexa strategy. The reason Maruti wants to go the Nexa way is that the car in question will be fairly well loaded in terms of equipment, and will also offer a more premium interior. That will also allow Maruti Suzuki to take on the upcoming Renault Triber – which too will offer 7-Seater capability.
Also Read: New Generation Maruti Suzuki Wagon R Review
Maruti Suzuki Wagon R
4.65 Lakh *On Road Price (New Delhi)
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