Could we see a new Legend in the U.S., or is Honda simply securing its nameplate?
Acura is cracking opening its history books yet again. Not only is the company creating a new line of Type S vehicles, each with a brand-new twin-turbo V6, but new reports indicate that Acura could revive one of its most iconic nameplates.
Honda recently filed for the trademark “Legend” in Europe – a car Acura hasn’t sold since 1995. The trademark, uncovered by AutoGuide, is for use on:
“Vehicles; Apparatus for locomotion by land; Apparatus for locomotion by air; Apparatus for locomotion by water; Parts and fittings for land vehicles; Parts and fittings for air and space vehicles; Parts and fittings for water vehicles.”
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While an Acura space vehicle sounds appealing, expect a Legend car or crossover instead, if revived. But what’s most notable about the filing is that the company doesn’t sell cars in Europe; Acura operates in North America almost exclusively. But Honda does still sell a Legend abroad.
Could that mean a move to Europe? Probably not. As with most modern auto trademarks, companies typically file simply to keep nameplates – like Legend – in their possession. This doesn’t necessarily mean a new Acura Legend is on the way, nor that the company is opening up sales to Europe. But we like to dream.
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If Acura does bring back the Legend, there are a few likely candidates that could wear its badge. The outdated RLX, even with a relatively recent facelift, needs something to keep it fresh. A Legend badge could do exactly that. A new ZDX is coming, too. If the proposed crossover coupe doesn’t keep the same three-letter nomenclature, Legend is a likely possibility. Or maybe it’s for Acura’s new performance sedan, destined for Pebble Beach.
Whatever the case, nothing is official. We’ll simply have to wait to find out.
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