The last time we studied Mitsubishi’s home-market pitch for the late-first-generation Lancer Fiore (the sedan version of the car we knew as the Dodge Colt/Plymouth Champ), we saw a frenetic damsel-in-distress tale that put the car at the center of… well, we’re not sure what. Today’s Classic Ad for the same car gives us a groovy Naoya Matsuoka composition and a high-speed Lancer Fiore Turbo tearing up the great outdoors.
Source: Read Full Article